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Spindustry

Featured - Home Small Shortliner 

Survey Offers Manufacturers Insights into How to Support Dealers

December 1, 2021December 1, 2021 Kristi Ruggles Fastline, Marketing, Spindustry

If manufacturers can provide better images, real-time updates to parts and whole goods, and easier to navigate co-op policies, they stand to grow their revenue and build loyalty among dealers.

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Shortliner 

Summit Speaker Hosts Webinar on Farmer Buying

May 4, 2021 Kristi Ruggles Spindustry

The webinar will cover results of a survey of farmers and their use of websites, catalogs, YouTube and other tools in researching and buying parts and equipment.

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Featured - Home Small Shortliner 

Farmers’ First Step in Equipment Shopping: Online

April 20, 2021April 20, 2021 Kristi Ruggles Audience Audit, Spindustry

In survey results exploring farmers’ buying behaviors, researchers found that social media ranks low among strategies for shopping. Print catalogs fare as well as YouTube.

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Member News Shortliner 

Summit Speakers Invite You to Join Research Effort

January 26, 2021January 26, 2021 Kristi Ruggles Spindustry, Supply Summi 2021

Supply Summit attendees and survey participants will be among the first to review findings of this study focused on the attitudes and beliefs that drive farmers’ buying decisions.

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