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Official Magazine of the Farm Equipment Manufacturers Association

Join Us for the Fall Convention in Oklahoma City

Register for the 2021 Marketing & Distribution Convention! Sign up before Aug. 16 and save $200. See the schedule here.

Industry Challenges Play Out Differently Among Members

Our goals are the same. We want happy customers, happy employees, and a healthy bottom line. Our challenges, while not identical, are predictable: labor, supplies, and historic demand.

The Buying Journey: How Farmers Make Equipment Decisions

Dealers and distributors need manufacturers’ support for e-commerce. And, on your own sites, you should be recording both what terms the searchers entered and what results that term generated.

Whom Shall I Send? The Future of Ag Policy in D.C.

Farmers have punched above their weight in recent history in D.C., but the forecast is not promising. With aggies making up a smaller portion of the American electorate, a similar fate likely awaits their participation percentage in elected office.

Four Ways Leaders Can Defend Against Cyberthreats

So what should businesses leaders understand about their role in this new era of enhanced cyber-vulnerability? Here are lessons they can draw in light of the recent threats.

Leverage Government Support to Strengthen Your Workforce

There's no silver bullet to finding and keeping good people, but my smartest clients are using a combination of benefits and compensation strategies. Many of them are taking advantage of these government programs, and you should, too.

Leave-of-Absence Trinity: FMLA, ADA, Work Comp

Navigating these three laws can be tricky, but this analysis is made easier by starting with the FMLA before reaching the ADA and workers’ comp.

Members Discuss Industry Woes

Executives from member companies took time in late May to talk to Ag Innovator about their biggest battles and how they’re faring in the fight.


2021 - Summer
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