Topcon Buys Boom Tech Company

Topcon Positioning Group announced June 10 that it bought Norac Systems International, a developer of ultrasonic sensing and boom control technology for agricultural equipment.

Norac’s product line includes systems to precisely maintain a spray boom height above the top of the crop or the ground to ensure optimum application of fertilizers and plant protection products.

Norac is based in Saskatoon, Saskatchewan, Canada, and also has operations in the United States, France, and China.

This private transaction is Topcon’s third purchase of a precision agriculture company in the past seven months. Acquiring Norac adds an another engineering and manufacturing facility in Canada and raises the total number of Topcon employees dedicated to precision agriculture solutions to more than 700.

Ray O’Connor, Topcon President and CEO, said the company is “excited to unite with another precision agriculture leader, especially one that has established its leadership in a way that mirrors the growth of Topcon—by being the first to bring the best-in-class technology to the market.”

He described the purchase as “another example of our optimism for investing in the agricultural marketplace.”

Topcon – Association member since 2007  topconpositioning.com S