Rural King Tries Tractor Sales
Another box store has announced that it is selling tractors. This time, it’s Rural King. The company has begun selling 10 models of TYM (a brand manufactured in South Korea) at seven pilot stores.
The machines range from 19 to 55 horsepower. The goal is to eventually sell the tractors throughout its network of stores.
The company says the pilot stores will have a dedicated tractor center with trained service teams. The company also promises a complete stock of replacement parts from its Waverly, Ohio, assembly facility within two days.
This isn’t Rural King’s first venture into tractors. The retailer had a short-lived relationship with Massey Ferguson earlier this decade.
Cabela also unsuccessfully entered the tractor market earlier this decade. The retailer ceased sales last year.
Source: Rural Lifestyle Dealer

