Committee/Council Corner

The Association is re-introducing a standing feature in Shortliner: the Committee/Council Corner.

We will use this space to bring you news from committees and councils as part of an effort to raise awareness about their work and encourage participation.

The Association has product councils that, as the name suggests, focus on products. It also has committees, which support Association work or broader industry issues.

We begin this series by taking a look at the Education Committee, which provides resources and information to member companies.

Among committee priorities is working with the Farm Show Council to create a database of farm shows that includes member input. Companies could tap the resource to find not only show dates and registration information but also feedback related to parking, for example, and farmer attendance.

Ben Hellbusch, who leads the education committee, said he hopes the resource ultimately expands to include a rating system.

The committee also is exploring the use of podcasts, YouTube, and other social media platforms to share information among members.

Members of the committee also support the Association with content for the Supply Summit and Marketing & Distribution Convention and help find plant tours in our convention cities. In fact, this Committee/Council corner is the work of the group.

To learn more about committees and councils, contact Vernon Schmidt.