Five Reasons to Attend the Marketing & Distribution Convention

The 2016 Marketing & Distribution Convention is approaching. We’re counting down by weeks now rather than months. Soon it will be days.

If you haven’t yet registered, here are five reasons you should.

1. It is your best opportunity of the year to meet wholesalers and independent reps. Your products are genius. We know they bring efficiency and innovation to agriculture. But it’s not enough that we know. 

   This is a structured, friendly, unmatched invitation to meet distributors and reps who can expand your company’s footprint in the market.

   
    

2. It is one of two fantastic opportunities each year to talk business. Members have much to learn, and much to gain, from convention conversation. These chats may be about paint quality or HR challenges, or they may be about potential business opportunities. 

   The Association has received inquiries recently from member companies interested in adding a product line or shifting strategies to focus on fewer products. Where better to explore such possibilities than this annual convention?
    

3. It provides substantive overviews of key issues that affect you. It’s the Association’s job to stay on top of developments that affect the industry. We monitor news, legislation, and government agencies every day. When we bring members together, we are prepared to share highlights with you.

   In San Diego, we’ll talk about a new lighting/marking standard for agriculture equipment, a pending issue with brakes on ag equipment, changes in the dealer landscape, and steps you need to take to assure your plant is as protected as possible against disaster, and prepared to respond if it strikes.
    

4. It is productive to step away. We’ve been to your plants. We’ve seen the stacks on your desk. We’ve witnessed the interruptions. When you step away from the day-to-day of operations, you are able to take the long view and think strategically. You will return to work with a refined, renewed focus.
    
5. It is efficient. You could schedule meetings coast-to-coast with wholesalers and independent reps. You are capable of reading and interpreting the 5,000-word federal rule on lighting and marking for agriculture equipment. 

   You know how to research standards through the ASABE library. And, perhaps you could put pen to paper and write your own disaster preparedness plan. Or, you could join us in San Diego and make terrific progress on each of these things in just a few days. We recommend you do it that way.

Come to San Diego to pitch products, expand into new markets, form new partnerships, learn, and get your next brilliant idea.