Convention 101: Tips You Need to Know for the Fall Convention

Our Marketing & Distribution Convention has many aspects. There’s the obvious: speakers, showcase, and networking events. Then there’s the less obvious: the meetings you arrange independently, industry-specific committee meetings (the ones you’re not sure if you can attend), and the events your spouse or guest wants to join.

We get these questions every year from both seasoned attendees and newcomers. We want to address a few here, but more importantly, we encourage you to ask us anything. We love questions.

The fall convention is unique because it’s actually two conventions happening simultaneously. There’s some overlap in the schedules between our Association meeting and the Equipment Marketing & Distribution Association (EMDA) gathering. This overlap allows manufacturers to meet wholesalers and independent reps, and lets distribution professionals find new product lines.

We strive to make it clear when a session is specific to our Association and when it is a joint session with EMDA. If it’s not clear, just ask.
(Important Note: Every registrant and registered spouse or guest gets a name badge. This badge is your ticket to almost everything. If you want to attend the Technology Council meeting, just show your badge. If your guest wants to join a session, the badge gets them in too.)

We encourage every registrant to reach out to distributors and reps you’d like to meet while in Addison. Start with registration lists and identify our marketing members at FarmEquip.org/2024/FallMeetingAttendees and EMDA’s attendees at EMDA.net. Check the Association website’s “Resources” tab for a distribution partners’ directory and schedule in-person meetings. Don’t delay – convention schedules fill quickly.

We have put together a dynamic speaker lineup designed to provide valuable insights and actionable ideas to drive your business forward. At the convention, you’ll gain expert tips on sales success, workforce retention, insurance strategies, the potential impact of the upcoming election on your business, and much more. Learn more about our speakers here.

We’re here and eager to answer any questions you might have. Call us at (314) 878-2304. Feel free to research (and register!) at FarmEquip.org/FC24.
Our annual Marketing & Distribution Convention is a prime opportunity for growth and connection. We look forward to seeing you in Addison, TX!