Get Ready for the 2025 Marketing & Distribution Convention in Las Vegas!
This is it—the final Shortliner before we come together in Las Vegas! Join more than 260 executives at this year’s Marketing & Distribution Convention as we celebrate our 75th Anniversary at the Cosmopolitan Hotel, October 27–30.
“Members frequently share that one of the greatest benefits of being part of our association is the chance to connect with other industry professionals,” said Association President Marc Ivey. “Whether they’re excited about the educational sessions or the networking opportunities at the Convention, the goal is always to leave with fresh perspectives and innovative strategies.”
If you are joining us for the 2025 Marketing & Distribution Convention, here are a few last-minute tips to help you prepare. If you have not yet registered, there’s still time. Don’t miss this opportunity to network with fellow manufacturers, independent sales representatives, wholesalers, and supplier members! Go to FarmEquip.org/FC25 or call us at the office at (314) 878-2304 to register.
We’re excited to announce that a Dealer Panel has been added to the Marketing & Distribution Convention on Thursday, Oct. 30 at the General Session. You’ll hear from leading industry experts who will share valuable experience and insights from dealerships across the country:
• Tim Brannon, President of B&G Equipment
• Cami Erickson, VP of North Star Ag
• David Orr, General Manager of New Holland
• Eric Reuterskiold, President & CEO of Johnson Tractor
Educational Sessions: Don’t miss our dynamic speaker lineup. Grammy-winning Jimmy Yeary opens with a high-energy breakfast on October 29. Gene Marks shares strategies for manufacturers, while Mike Devereux and Brent Natzke explore using technology, data, and AI to boost efficiency and margins. John Turlais addresses tariffs, Michael Bird offers insights on e-commerce strategy, and Chris Morbitzer and Aaron Huisinga discuss staying ahead with AI-ready distribution.
Networking & Spouses/Guests Events: Take full advantage of social opportunities! Join a reception for first-time attendees, a welcome party, and a charcuterie/mixology workshop for spouses and guests. Don’t miss the 75th Anniversary Gala, featuring a three-course dinner, a Fireside Chat with Super Bowl Champion Kurt Warner, and Bruce “The Piano Man” Barker, who is back by popular demand for an evening of music and fun.
Attendees are welcome to bring a spouse or guest to convention sessions and social events. The Cosmopolitan Hotel’s central Strip location provides easy access to top dining, entertainment, and attractions, ensuring plenty of experiences for everyone.
Registration & Name Badges: The convention registration desk will be on the 4th-floor foyer of the Cosmopolitan Hotel. Association staff will be available throughout the convention to answer questions. A badge is required to attend any convention meetings, sessions, or social activities. A QR code on your badge replaces any drink or event tickets.
See Who’s Attending: The attendee list is update in real time. Find out who’s going at FarmEquip.org/2025FallMeetingList and EMDA.net. This helps you prepare to make the most of every networking opportunity—set up important meetings in advance and identify key contacts before the event even begins.
Get Involved: The Association is always seeking members to serve on committees such as Communications, Education, Membership, and more. By joining a committee, you’ll have the opportunity to help shape the content of our benefits, conventions, and publications. These committees will meet during the convention on Tuesday through Thursday. Contact Gina@FarmEquip.org or call (314) 878-2304 for more information.
Room Reservations: If you need to adjust your hotel reservation, contact Tricia Kidd at (314) 878-2304. After Wednesday, Oct. 22, room changes should be handled directly with the Cosmopolitan Hotel at (877) 854-8203.
Download the FEMA App: The Association has launched an innovative app for use at the convention and throughout the year. Scan the QR code to access the schedule, attendee lists, booth details, venue information, and now you can directly message attendees and set up meetings.
Dress Code: Attire for the Marketing & Distribution Convention is business casual. While some members may opt for jackets and ties, the majority will likely wear khakis and pullovers. Wear what makes you feel comfortable.
With so much to see, do, and learn, the 2025 Marketing & Distribution Convention in Las Vegas promises to be an unforgettable experience. We can’t wait to celebrate 75 years of the Association, connect with industry leaders, and make memories that will last well beyond the Strip!
Register Today: FarmEquip.org/FC25