The Future Is in the Room. Will You Be?
The equipment industry is changing quickly and the best way to keep up is to be part of the conversation.
FEMA’s 2026 Marketing & Distribution Convention, October 27–29 at the New Orleans Marriott, brings manufacturers, suppliers, distributors and industry leaders together for three days of ideas, connections, technology and opportunities to look ahead.
This year’s convention is about more than sitting in a meeting room. It’s about discovering what’s next, connecting with the people shaping the industry and bringing home ideas you can put to work.

Big Ideas. Real Conversations.
The convention lineup features a mix of main-stage programming designed to give attendees a broader view of the industry and the forces shaping its future.
The Joint Opening Breakfast Keynote, The Unstoppable You, by Alex Weber, will kick off the convention with inspiration, energy and practical strategies for personal and professional success.
The Ag Autonomy’s “State of the State” session with Chris Hunsaker, Founder and CEO of Acuitus Ag, will explore the rapidly evolving world of AI, automation, software and agricultural autonomy and what it means for the equipment industry.
The Economic Outlook, presented by Patrick Luce and Jeremy Bess of Stantec Consulting Services, will provide insight into the economic conditions affecting equipment manufacturers and the broader agricultural industry.
Additional breakout sessions will give attendees opportunities to dig deeper into the topics that matter to their businesses, with sessions focused on Risk Management, Equipment Market Trends & Data, and Payments & Cash Flow. More session details coming soon.
The FEMA AgTech Arena and Pitch Contest will put emerging technology and innovation front and center, featuring live presentations from innovative companies, a $10,000 Grand Prize and a $1,000 People’s Choice Award – plus food, drinks and plenty of opportunity to connect.
Three Days. One Room. A Lot to Take Away.

Whether you come to learn, network, explore new technology, gain a better understanding of the market, or simply reconnect with people who understand the equipment business, the 2026 Marketing & Distribution Convention is designed to give you plenty of reasons to be there.

