New Breakout Sessions Added

Check Out What’s on the Agenda

Looking for practical insights you can take back to your business? New breakout sessions have been added to FEMA’s 2026 Marketing & Distribution Convention lineup, covering everything from risk management and tariffs to technology, payments and the evolving equipment sales process.

Protecting Your Bottom Line: Smart Liability & Risk Management Solutions

Matt Beigel, Trent Waltenberg and Bryant Hintz, Sentry Insurance
Wednesday, October 28 | 3:00–4:00 p.m.

The Sentry team will cover timely issues related to product liability, safety inspections, property protection and risk management. Attendees will also learn about training programs and safety resources available through Sentry.

Tax, Tariffs & Technology: A Manufacturing Mashup, New Orleans Style

Mike Devereux, Wipfli
Wednesday, October 28 | 3:00–4:00 p.m.

Tax policy, tariffs, AI, automation and workforce challenges are all impacting manufacturers. Mike Devereux will connect the dots using Wipfli’s latest manufacturing data and real-world examples to explore how these issues are shaping today’s manufacturing environment.

Streamline Payments and Strengthen Your Bottom Line

Jacob Noe, Director of Sales, Evolv
Thursday, October 29 | 2:00–3:00 p.m.

Payment processing can be more than simply completing a transaction. Jacob Noe will share practical strategies to help manufacturers reduce costs, simplify payment processes, decrease administrative work and improve operational efficiency.

Building a Better Equipment Sales Experience

Jeremy Hewitt, VP of Business Development, Tractor Zoom
Thursday, October 29 | 2:00–3:00 p.m.

Jeremy Hewitt will explore how technology and data are changing the equipment sales process and helping OEMs create a better experience through the dealer channel. Tractor Zoom works with equipment dealers and manufacturers to improve how equipment is marketed, discovered and sold.

These are just a few of the opportunities to learn, connect and bring new ideas back to your business. Check out the full speaker session lineup and start planning your convention schedule!

Register for the Marketing & Distribution Convention at FarmEquip.org/Register.